The New ATL: Same City, Different Atmosphere

BY DESMOND WASHINGTON

Photo by Rick Diamond/Getty Images

If you’ve been listening to current hip-hop in the past few years, you should know the ATL has been running things for a minute. But, gone are the days of ATL rappers such as Ludacris telling listeners “you don’t know him like that.” Today we have Atlanta up-and-comers like Migo, creating flows and making catchy hooks for strip clubs.

Today’s ATL is eccentric, experimental and just simply different. Here are my highlights of the new Atlanta, and the three artists you should keep your eye on the most.

Migos

Photo by Zack Arias

From ‘Versace’ to ‘Fight Night’ to their widely acclaimed mixtapes such as Y.R.N. and No Label II, Migos are the total package. Combining lyrics with catchiness, all three of them (Takeoff, Offset and Quavo) are an essential part to the new ATL scene.

Rich Homie Quan

Photo by Chris McKay

Having features on some of the biggest rap hits (‘My N*gga’) and some of your favorite bangers (‘Some Type Of Way’), can only help RHQ’s case. His sing-rap flow presents interesting and catchy songs that have gotten new Atlanta behind him. He also features alongside our next ATL artist on the new Rich Gang 2 tape as well.

Young Thug

Photo by Ryan Muir

Being affiliated with Gucci Mane shouldn’t hurt your case at all. Catching the ear of Bryan Baby Williams (Birdman), he’s the most different Atlanta artist in quite some time. He likes to drown in autotune, and as a result, his voice is almost like if E.T. could speak fluent English and was hidden in ATL and only allowed to listen to hip-hop (I know, it doesn’t make sense but he really does sound alien). Interesting and exciting, Thug can literally turn up any party just by his energetic flows alone.

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